Deluge Interactive is a subsidiary of Delaney Computer Services, Inc. and has been a leader in the New York website design space for over 15 years. We have built an array of websites for clients in the tri-state area, spanning the spectrum of industry.
Deluge was founded as a boutique web design company. Through a string of successes, we have evolved into a well-oiled digital media agency. This evolution occurred organically as we analyzed the fluid role websites play in the growth of small to mid-sized businesses.
Our emergence was not without trials and subsequent perseverance. Deluge has stared down the challenges facing our potential clients today. We always manage to remain ahead of the curve. This can be attributed to our firmly entrenched technological roots provided by our parent company, Delaney Computer Services, Inc.
We have developed a formula that continues to prove itself as effective; a recipe with equal parts talent, tenacity and transparent, long-term business relationships.
Discovery is the catch all term used to describe the thorough process of gathering information. Before we can begin planning a project we must gather as much information as possible – Starting with basic details about the business, its products and services, and client goals. Our attention to detail borders on obsessive, but our clients don’t mind.We cover everything from top to bottom, left to right.
Once we have gathered the pertinent details and identified project goals, we create a customized strategy strategy. The result is three foundational strategic outlines that guide the project forward. These documents are known as the SRS, the Strategy & the Project Outline.
The Design phase consists of 3-4 core deliverables. Our designers meet with the Project Manager and the strategic experts, exhausting the strategic documents. The design team then begins the creative phase where they either develop branding collateral and guidelines or familiarize themselves with the pre-existing samples. Our designers excel in information architecture. First, they create wireframes that serve as the blueprint for your website. This is followed by story boards and ultimately, the presentation of mock design concepts for feedback. Once approved, “Development” begins!
Involved in a collaborative atmosphere from the onset, our Dev team is familiar with the finalized designs and programming requirements. They set out to find the best technologies to support the build out and its implementation. They analyze all critical factors relating to performance, usability, flexibility, and security. Deluge is committed to a product that is not only user-friendly and functionally optimized, but also features air tight security. Once the build out has concluded we then finalize things with intensive Quality Assurance. Bye bye bugs, hello optimization!
Congratulations! Our hard work has paid off. Your website is ready to go live and represent your brand proudly. Many people make the mistake of thinking this is the end of our relationship but really, it is just the beginning! Time to gather feedback.
Remember how I said it was just the “beginning”? Well, here is where it gets interesting. After your friends rave, your clients increase and your pockets grow, you are going to want to continue successfully marketing with deluge… Optimization is what we do.
Deluge Interactive Is a Google Adwords certified partner.
People have a hard time wrapping their heads around the value of a properly executed website.We see it all the time – A person owns a business and decide they need a website. They Google “Web Designer NYC”, and ka-blam-o – they are inundated with both countless paid advertisements and unpaid “organic” results (whatever that means right?).
If they work up the nerve to pick up the phone, they will encounter a wide array of prices, from $500 to $10,000. Their next inclination is quite natural – they take a deep breath and gear up for some due diligence. They spend an hour or 10 searching around and doing a crash course on what could possibly be behind the crazy price point disparities only to be more confused than when they started.
Don’t you just type up some content for your site and find some images? Maybe draw up some artwork or better yet grab some already existing images from somewhere and splice it all together in an hour and boom – you just made ebay right?
While you are mulling that over you reach the promised land and find the $30 template sites. So wait a minute, all you need to do is replace the content with your own and add some images and you are done? Now that $500 guy looks like a rip off artist too.
There seems to be a huge disconnect between people’s perception of what goes into building a stellar website and what actually does. They see a pretty site that is easy to use and highlights top products and services and effectively gets people to pick up the phone and assume that just happened because that’s how websites turn out. The fact is that it takes a ton of work to create a top performing website. After years in the space and completing countless projects we realized that there has to be a better way than charging an arm and a leg up front.
These days, we have a unique approach to web design and that is why our pricing model is unique as well. Aside from the struggle to get a site right – one of the other major issues that we ran into in the past was based on the need for change!
No matter how thorough we were in our design process and how awesome the finished product was, almost every client needs us to make changes to the site continually.
The point is, marketing collateral should never be static. Goals change; the business changes; products change; ownership changes; packages change; management changes. Lastly and most importantly, technology is unrelentingly and unapologetically ever changing. Each and every single day the marketing landscape changes.
It is imperative that you have top experts in the trenches ensuring that you are leading the pack. It is almost impossible to acquire and retain talented individuals who have both the desire and the ability to stay on the cusp of value adding innovation in-house on a small business hiring budget.
A website is one of the single most important pieces of marketing collateral that a business has in this day and age. Learning how to leverage it properly often times is the difference between a struggling business and one who is decimating its competition.
Domination is what we do.
Proven Strategies executed for you by exceptional industry professionals.
We offer you the ability to work hand in hand with top designers, programmers, content writers, marketers, and a six figure a year digital marketing strategist for a tiny fraction of what it would cost to retain them individually.
Just a website please. Hold the traffic, leads, and sales!
We’ll take a site and all the organic traffic you can muster!
Bring it on. We’ll take all the traffic we can get!
Let me show my gratitude by doubling your business.
Sit back and relax while deluge expands your presence and lines your pockets
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