INDUSTRY: MORTGAGE COMPANY
STATUS: COMPLETE
PROJECT GOALS: Alpine Mortgage was redesigned with the goal of maintaining a sense of trust and professionalism while also giving the site a modern update. New color schemes, typography, imagery, and interactive elements were introduced to make the website more current without overwhelming the user. The primary objective behind these changes was to ensure the site appeared refreshed, optimized for SEO, and remained secure for users.
PROJECT CHALLENGES: Alpine Mortgage faced the challenge of integrating a mortgage calculator that could handle multiple mortgage scenarios. Once this technical hurdle was overcome, the rest of the development process proceeded smoothly. By incorporating interactive features, animated elements, and cohesive imagery, the website achieved its goal of being both modern and user-friendly, while still conveying a sense of trust and comfort.
